Newport, Rhode Island – Marketing Director Jeni Pardo de Zela, Digital Marketing Coordinator Marina Hare, and Website Manager Brooke Churas with Lila Delman Real Estate International, attended the Leading Real Estate Companies of the World® MarTech event February 11-13 at Wynn Las Vegas. The event was part of the Leading Real Estate Companies of the World® (LeadingRE) Conference Week, which attracted a prestigious audience of over 2,000 real estate professionals from more than 20 countries.
The program presented advanced sessions addressing the ways technology and marketing play a critical role in the success of today’s real estate firms. The event was open only to marketing and technology specialists who are affiliated with LeadingRE companies. Topics ranged from the next wave of brokerage innovations to advertising in the digital age to the use of drones in real estate.
Keynote speakers included Rudy Giuliani, celebrated by many as “Mayor of the World,” whose presentation focused on “Principled Leadership in the Face of Change and Crisis,” and Peter Sheahan, a best-selling author known for inspiring innovative business thinking and creating lasting behavior change. Other featured speakers included social media expert Alexandra Samuel on how social media drives consumer decisions and Stefan Swanepoel, an analyst known for research on the changes and trends impacting the real estate industry.
“Some of the industry’s most progressive and innovative marketing and technology minds came together for this year’s MarTech event to focus on true innovation and address timely topics impacting our business,” said LeadingRE President/CEO Pam O’Connor.
Lila Delman founded the company’s original office in Narragansett over 50 years ago. Since then, Lila Delman Real Estate International has grown to include 6 strategically located offices, over 90 associates, a marketing department that creatively uses online social media, and an award winning website. Utilizing international marketing partners such as Christie’s International Real Estate, Mayfair International Realty and Luxury Portfolio, the firm is consistently a frontrunner in the luxury market. For more information, please visit LilaDelman.com.
Lila Delman Real Estate International is the Rhode Island representative of Leading Real Estate Companies of the World® (www.LeadingRE.com), the largest network of premier locally-branded firms in more than 50 countries producing over one million annual home sale transactions. LeadingRE provides its affiliates with an extensive range of brokerage services, which include lead generation, cross-market referrals, branding support, luxury marketing, online exposure, technology systems, and industry-leading professional development.
For more information on Lila Delman Real Estate visit LilaDelman.com or call 401-789-6666.